Indivinuum Explainer

Indivinuum is a small start-up based in Switzerland that sells wines with personalized labels. As is common with startups that offer a new service, many would be customers did not fully understand the company’s business model. The owners recognized the value of an explainer video to pitch the product as a superior way to buy gifts while also providing customers with step by step instructions on how the purchase flow works. I worked with the owners to create a simple, fully-animate video with minimal resources and limited time.